Why publishers should drop programmatic ads.
There are a lot of print-only magazines still quite active and to varying degrees, profitable. Then there are those magazines who’ve managed the complex challenge to become more digital. And in our experience, a lot more magazines who live in the painful purgatory of being quasi-digital. There’s no single solution for truly becoming more digital…
Forget "innovation" and think experimentation.
Why it's important to understand your technology debt.
Why magazines should build member ship programs.
Smaller publishers are at a higher risk of data breaches. Why?
We hear a lot about data journalism in the media industry. Publishers like the NY Times and Conde Naste have invested heavily in analytics. Newspaper CMS’s like ARC Publishing and CUE are also investing heavily in analytics to support data journalism. It’s one area that ARC Publishing excels in. Then there’s the slow creeping in…
Top 5 digital magazine publishing apps and services. Our review.
Why newspapers and magazine struggle with video and what they can do.
Newspapers & magazines have an exciting opportunity. But planning is critical!