Why agile strategy benefits publishers.
A challenge we see with many publishers is pressure from staff and line managers to add new apps, services and other technologies, either into their digital publishing channels or as part of the workflow. Sometimes this is helpful, but often times, it’s not. - In fact, deleting technologies in the organisation can be as beneficial…
Why publishers should drop programmatic ads.
Forget "innovation" and think experimentation.
Smaller publishers are at a higher risk of data breaches. Why?
We hear a lot about data journalism in the media industry. Publishers like the NY Times and Conde Naste have invested heavily in analytics. Newspaper CMS’s like ARC Publishing and CUE are also investing heavily in analytics to support data journalism. It’s one area that ARC Publishing excels in. Then there’s the slow creeping in…
Why newspapers and magazine struggle with video and what they can do.
Many newspapers are paying for far more technology than they need. Time for an audit.
Key considerations for a newspaper considering a new CMS for editorial.
Obituaries are a cash cow that newspapers are giving away. They should keep them.