Reaching global communities digitally.
Netnography and Digital Diaspora
Category: Social Media
Netnography in urban design and architecture
A powerful form of insights.
The Impact of Facebooks’ Subscription Model on Publishers
Will Facebooks' planned subscription services help or hinder publishers?
The Oldest Social Media Channel is Still Really Cool & Relevant
Online forums remain a valuable tools for marketers. But they need to be carefully considered.
Oh Those Messy, Pricey Clouds!
Recently, we worked with a mid-sized enterprise client to do an inventory of their Cloud services across the organisation. They had operations in two States and one Province and gone through several changes in senior management in sales, marketing and operations. An astute CFO noticed a lot of regular monthly payments. All together, they were…
A Snap Lesson from Snap
The pundits are already sounding the death knell for Snap after it's poor performance last week. It doesn't help that at every step Facebook has copied Snaps' coolest features to Instagram or its own platform. Snap is, unfortunately, perfectly primed to fail. There are three primary reasons why. The Easy Stuff is Done: Snap, then…
