Our focus is mainly with small community to mid-size newspapers who are looking to improve their digital engagement and drive revenues from their websites and other digital channels.

Business Improvement Services for Newspapers

  • Paywall strategies and development
  • New digital advertising programs to increase revenues
  • Competitor Analysis for Online Markets
  • Subscriber retention programs for digital
  • Content Analysis and Repackaging
  • Partner and Affiliate Network Programs to Enhance Revenues
  • Advertising product analysis and refinement
  • Financial Restructuring and Advice
  • Guidance on moving to purely digital newspaper business models
  • Digital Marketing strategies and development

Technology Advisory

  • Paywall vendor selection (we are vendor agnostic)
  • Data Security Analysis
  • Workflow Analysis and Improvements
  • Vendor selection for new Content Management Systems for Digital
  • Integration of digital content systems with print editorial systems
  • Vendor selection for circulation management software
  • Leveraging Google’s GSuite for Journalists (we are not a reseller for Google)
  • Transitioning from Legacy IT systems to Cloud-based services
  • Interim or CIO on-call services